According to this report at techcrunch Arstechnica.com was sold to Conde Nast’s Wired.com The price does not appear to be disclosed, but techcrunch quotes the sale price at a reported US$25 million in cash.
If this indeed were the case, it does make the sale of the weblogsinc.com network of blogs to Aol for a reported US$25 million look like a bargain. Amongst other popular blogs, weblogsinc included engadget.com, and others like joystiq.com and autoblog.com
engadget.com is clearly the leading blog in the technology field
engadget is the no 1 blog according to technorati, arstechnica is ranked number 7 on technorati.
the alexa rating for engadget is 382 considerably higher than arstechnica’s 2,382
Arstechnica.com does the advantage of having a forum with over 9 million posts, which makes it the 13th largest computer hardware forum in the world according to big-boards.com

PayPerPost.com had intentions to purchase a part of Performancing.com which appeared to be unprofitable and was rumored to be shut down by Performancing. However, the deal did not go ahead, and after reading this article at Techcrunch, you will see why it is always a good idea to keep the transactions of any deal secret, until they are fully complete. On payperposts side, their credibility could be somewhat dimished and they could be taken less seriously in future negotiations. On the side of performancing.com well, their chances for the sale of the side of the business they were trying to sell, is also diminished, as other potential buyers would be asking the reason why payperpost pulled out of the deal. Another very important reason to keep the details of any deal secret until they are set in concrete, is you dont want some other party entering into negotiations and you being gazumped.